More than a hoodie, it’s a whole vibe. Bold, bubble-style embroidery in bright colours, this piece declares loud and clear: “CULTURE, not a cult.”

Perfect for lounging or leading the way in BENanigans, this hoodie is cosy armour for anyone who knows that culture is about connection, not control.

Put it on. Live the culture.
#NotACult #CULTure

This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!